It’s about creating scenes that transport us to amazing destinations, and evoke memories that uplift. It’s about bringing people together and enriching relationships. It’s about keeping us healthy in body and mind.
But most of all, it’s about reminding us of what’s important in life and how to sustain all life. And as the source of it all - fuelling our very existence - the food industry leads the way.
We strongly believe that applying design thinking to the food industry and its infrastructure will make a positive economic, environmental and social impact - as well as enhance everyday life and culture.
Through examining food culture in the wider context of the experiences that surround it - the sectors, the settings, the feelings and the frameworks - we help realise the changemaking potential of the food industry and its infrastructure by designing the brand-led products and spaces that bring it to life.
A seasoned storyteller and opportunity-spotter, steeped in multi-layered concepts and brand purpose, with a knack for joining unexpected dots to create more impactful outcomes.
An accomplished design thinker, striking a powerful balance of conceptual and practical to develop products and spaces with innovation, feasibility and longevity at the core.